Dr. Erika Rasure, PhD, CFT™, Chief Financial Wellness Advisor at Beyond Finance, recently joined psychotherapist and host Dwight Hurst on The Broken Brain podcast for a wide-ranging conversation about financial therapy and the powerful role emotions play in shaping people’s financial lives.
The Broken Brain — a long-running podcast focused on the intersection of psychology and culture — features conversations on psychotherapy, mental health research, and the ways our inner lives influence the choices we make. In the episode, Dr. Rasure unpacked a central idea behind her work: that many financial challenges cannot be solved by spreadsheets and budgets alone because money struggles are often tied to fear, shame, identity, hope, and a person’s sense of security.
Throughout the conversation, Dr. Rasure explained that financial therapy helps people better understand the emotional patterns behind their money behaviors and create healthier ways of responding to stress, debt, and financial uncertainty. She discussed how financial overwhelm can affect self-perception, why people often avoid asking for help, and how compassion and curiosity can be more effective than self-judgment when trying to change long-standing habits. The discussion also explored the connection between money and emotional safety, and why practical financial solutions tend to work better when people feel seen, supported, and equipped to address the beliefs driving their behavior.
As Beyond Finance’s Chief Financial Wellness Advisor, Dr. Rasure works at the intersection of personal finance and mental health every day, helping people understand that financial wellness is about more than numbers — it’s about building confidence, reducing shame, and creating a path forward that feels both practical and sustainable.
Listen to Dr. Rasure’s episode here or wherever you enjoy your favorite podcasts.
About Dr. Erika Rasure
Dr. Erika Rasure, PhD, CFT™ is an internationally recognized financial therapist, educator, and researcher with over two decades of experience helping people transform their relationship with money. She holds a doctorate in Personal Financial Planning from Kansas State University and is a Certified Financial Therapist™ — one of a small number of practitioners in the country to hold both credentials. As Chief Financial Wellness Advisor at Beyond Finance, she leads five weekly financial wellness sessions with clients navigating debt and is the creator of Beyond Finance’s Financial Wellness RESET™ Framework, Assessment, and Curriculum — a proprietary, clinically-informed model that addresses the behavioral and emotional reasons financial advice so often fails to stick, helping people change not just what they do with money, but how they relate to it. She serves on the Financial Review Boards of Investopedia, The Balance, VeryWell Family, and VeryWell Parents, chairs the Financial Therapy Clinical Institute Research Board, and her expertise has been featured on NBC’s Today Show, CNBC, CNN, Forbes, the Wall Street Journal, Fortune, Barron’s, the Associated Press, and USA Today.